George Zirnhelt

www.powersys.com OE Link
TM
Database
Background
Power Systems Research is a global market research and consulting company specializing in the engine,
original equipment, and components industries. Since the company was founded in 1976, Power Systems
Research has been the authoritative source of market information and business intelligence to the power
products and drivetrain industry.
The company's core capability is providing worldwide production and population market data of engines and
engine-powered vehicles and equipment. Market data is the central avenue where customized research
projects are further developed to meet specific research needs. In 30 years, Power Systems Research has
conducted more than 2,600 studies for many of the world's leading corporations in the power products and
drivetrain industry.
OE Link
TM
tracks the worldwide production of original equipment and the original equipment manufacturers
(OEMs) producing them. This comprehensive database contains annual production volumes broken down by
numerous engineering, performance and market parameters. OE Link monitors the trends and developments
in the original equipment industry, including product characteristics and detailed market analysis. Along with
production volumes, this database also contains company and production profiles of original equipment
manufacturers (OEMs), OEM model descriptions and engine installation specifications.
Objective & Value
Subscribers utilize this system as a strategic marketing and planning device. With this tool, subscribers can
analyze worldwide market trends, identify potential product opportunities, monitor competitors, and evaluate
target markets and accounts. Subscribers can also compare technical characteristics of engine models and
analyze original equipment model specifications. OE Link data provides more detail on more OEMs than any
other source and is essential for the engine and powertrain component marketing and sales personnel. Market
data is broken down at the model level, which allows subscribers to link OE requirements to its own product
offerings. This product linkage creates a market potential analysis that is unique and specific.
Deliverables
Production
Market Data:
Company & Production Profiles:
OEM Model Profiles:
OE Link tracks the worldwide production of original equipment and the
original equipment manufacturers (OEMs) producing them. OE Link
contains annual equipment production volumes broken down by OEM,
application, product, region and numerous other parameters. OE Link
market data includes production volumes for all engine-powered
products. Users can access original equipment production volumes as
far back as 1980. Subscribers also have the ability to query out reports
based on their own market research criteria.
The OE Link company profile assists subscribers in locating
companies, tracking product developments and monitoring business
operations. Also, included in OE Link is an OEM production profile.
Using this profile, subscribers can track production volumes for
selected OEMs, analyze industry trends, evaluate target markets and
accounts and also identify potential product opportunities.
The OEM model profile of OE Link allows database subscribers to
obtain market information for any specified engine-powered product.
This profile helps users discover numerous engineering, performance
and market characteristics for a specified product. The model level
breakdown offers engine and component suppliers the ability to link
their product offerings with vehicle and equipment make and models.
DataInformationIntelligence
www.powersys.com OE Link
TM
Database
Deliverables (cont.)
Engine Model Profiles:
P.O.W.E.R.Link Portal
TM
:
Client Support:
Database Coverage
Geographic Coverage:
OE Link tracks worldwide original equipment production for all
compression and spark ignition engine-powered products, except
aircraft. The OE Link engine model profile allows users to analyze and
compare technical characteristics of engine installations. Each engine
model profile contains over 32 engine specifications and performance
parameters.
The standard license includes access for up to 5 separate user
identifications and passwords.*
OE Link is stored in P.O.W.E.R.Link Portal, an Internet-based tool
that allows annual database subscribers to access, organize,
manipulate, and download the latest engine-powered market data
anytime from anywhere in the world. The P.O.W.E.R.Link Portal has
extensive report writing capabilities and allows for customization and
report distribution within an organization.
* Support and access to an extended group of users beyond the 5
included in the basic license, but working in the same corporate
organization [client and wholly owned subsidiaries], can be provided in
groups of 5 for an additional annual fee.
During the standard 12-month license, OE Link users also receive on-
site training, reference manuals and complete support provided by the
Power Systems Research worldwide team of professional analysts.
Power Systems Research will fully support all inquiries relating to this
service in a prompt manner.
Power Systems Research tracks market data of various engine-
powered products as well as the manufacturers producing them. Over
10 regions and 70 countries of engine and product origin are
monitored. The geographic coverage includes OEM production in the
following regions: North America (Canada, Mexico, United States) Central/South America (Argentina, Brazil, Chile, Colombia,
Ecuador, Peru, Uruguay, Venezuela) Western Europe (Austria, Belgium, Denmark, Finland, Germany,
Ireland, Italy, Liechtenstein, Luxembourg, Netherlands, Norway,
Portugal, Spain, Sweden, Switzerland, United Kingdom) Eastern Europe (Belarus, Bulgaria, Croatia, Czech Republic,
Estonia, Hungary, Latvia, Lithuania, Moldova, Poland, Romania,
Russia, Slovakia, Slovenia, Turkey, Ukraine, Yugoslavia) Middle East (Iran, Israel, Saudi Arabia) Africa (Botswana, Morocco, South Africa, Tunisia, Zimbabwe) Central Asia (Burma, China, India, Kazakhstan, Pakistan,
Uzbekistan) Southeast Asia (Cambodia, Indonesia, Malaysia, Philippines,
Singapore, Thailand, Vietnam) Far East (Hong Kong, Japan, South Korea, Taiwan) Australasia (Australia, New Zealand)
DataInformationIntelligence
www.powersys.com OE Link
TM
Database
Database Coverage (cont.)
Application Coverage:
Agricultural
Construction
Over 242 engine-powered products are researched by Power Systems
Research on a continuing basis to determine production volumes as
well as product characteristics. Because of this extensive coverage,
Power Systems Research has developed its own product classification
system. The product breakdown consists of classifying engine-
powered products by market segment and as part of an application.
OE Link consists of 10 key market segments and 88 applications.
Power Systems Research tracks the agricultural market segment in
various regions and countries and maintains market data for 7
applications and 15 products within those applications. The database
coverage for the agricultural market segment includes these
applications: 2-Wheel Tractors Ag Tractors Balers Combines Sprayers Windrowers Other Ag Equipment
Power Systems Research tracks the construction market segment in
various regions and countries and maintains market data for 20
applications and 53 products within those applications. The database
coverage for the construction market segment includes these
applications: Bore/Drill Rigs Crawlers Excavators Finishing Equipment Forest Equipment Graders Mixers Off-Highway Tractors Off-Highway Trucks Pavers Plate Compactors Rollers Scrapers Skid Steer Loaders Tampers/Rammers Tractor/Loaders/Backhoes Trenchers Underground Mining Equipment Wheel Loaders/Dozers Other Construction Equipment
DataInformationIntelligence
www.powersys.com OE Link
TM
Database
Database Coverage (cont.)
General Industrial
Highway
Power Systems Research tracks the general industrial market segment
in various regions and countries and maintains market data for 13
applications and 47 products within those applications. The database
coverage for the general industrial market segment includes these
applications: Aircraft Support Equipment Chippers/Grinders Concrete/Industrial Saws Crushing/Processing Equipment Oil Field Equipment Railway Maintenance Equipment Refrigeration/AC Equipment Scrubbers/Sweepers Specialty Vehicles/Carts Surfacing Equipment Tactical Military Equipment Utility Vehicles Other General Industrial
Power Systems Research tracks the highway market segment in
various regions and c